Last month while coaching a client, the topic he brought to the coaching session was that he was not receiving enough leads.
So in this business coaching session with him, I brought forth a tool called exploring perspectives. Here, we explore the challenge from various perspectives and arrive at a different, resonant perspective that serves the client, and helps them move out of state of stuck-ness, or state of disempowerment. To know more about our coaching for business success program read here – 6 Month Coaching Program.
– During the session
We explored what sources of leads were being used. And discovered that like many of us, he and his team were focusing on generating ‘new’ leads. Often we get so into the flow of new leads that we forget that we have existing clients. Clients who can buy again and also referral partners who have already given us business.
– Insights derived
The session opened up huge insights to my client. Firstly, he realized that he had a lot of very satisfied customers who loved him. Secondly, he was not engaging them enough and was not selling them other products. Thirdly, and most important of all, his team had not updated the past clients on some huge shifts in the business model over the past few years. When business犀利士 is good, and leads flow easily, we forget to engage past clients.
– The outcome of the session
Based on the insights derived, he made a list of potential clients who:
repeatedly gave business
gave business once or twice, and
never bought, but who they had submitted tenders and offers to.
These buckets helped him develop an engagement plan.
He also made a list of those potential partners and collaborators who:
were repeatedly giving business,
gave referrals once or twice, and
knew him, but he had no “time” to develop a deeper relationship with.
This helped him develop a plan for engaging these referral partners.
As a result, in just one session, he uncovered enough value in his pipeline that could keep the team busy for the rest of the year at 100% capacity.
Are you struggling with getting leads through the door? Converting these into business? You definitely need to search for those hidden gems and diamonds existing already in your fields.
Share your thoughts on this. And also share what came up for you when you did this activity? Has this helped you to strengthen your pipeline? Write to us at info@maryaleadership.com.
As our Associate Leadership Coach, Supriya works with Marya Leadership Academy’s clients to articulate what are they seeking in the next phase of their successful careers and life. Clients often experience a recent difficult event in their personal lives (e.g. a personal health scare, an elderly parent's illness, a redundancy or unplanned exit from their long-term company) which has triggered deep thought about their future. Supriya helps such driven individuals to reinvent themselves.
A little bit of the passion behind the above is that she herself has reinvented herself over more than a decade old career. The first half of her career was heading a Retail Space Design production house. She gradually transitioned into Creative Thinking and Problem Solving awareness workshops and corporate sessions before exploring the field of Learning and Development.
After running the business development and being the Lead Facilitator in Dubai, for a good four years she began her coaching journey to transfer the immense possibilities to business owners and executives in the corporates. Her clients range from SME owners to middle level and senior executives in the corporates.
Apart from L&D she has a rich experience in the field of Design & Production all of which required strong goal visualization, client need understanding, goal setting, communication skills, time management, understanding the production chain, process management. Working in organizations was a vast learning experience to reassessing strategies, manufacturing possibilities & limitation, crisis management.
Virender Mohan
Chairman, CEO Coach
Virender is the Chairman and CEO of LECO Botswana Pty. Ltd, one of the largest steel fabrication and Mining components manufacturers in Botswana. He is also the Chairman of Marya Holdings group of companies, a serial entrepreneur who has run a number of successful businesses in Africa, and a serial investor. He has been a mentor and coach to a large number of entrepreneurs starting and scaling their businesses.
Over the years, Virender has held various leadership positions in the Mining and Manufacturing industries in Southern Africa.
Additionally, Virender has held various leadership positions with international Social Sector organizations. At present, he is the Assistant District Governor of Rotary Club District 9400 Southern Africa.
He is the Chairman of Indian Association, Selebi Phikwe and has been President of Lions Club and Chairman of Golf Club.
Through these various roles, he has conceived and implemented hundreds of social impact projects across Southern Africa. In addition to this, he has been actively involved with HIV/AIDS prevention program in the country
At Marya Leadership Academy, Virender mentors and coaches entrepreneurs, CEOs and leaders of businesses either in the start up or scale up phase. He also coaches business leaders that are setting up or entering the African subcontinent.
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Neeru Sharma
Founder, Managing Director, Executive Coach
As the Founder and Managing Director of the Marya Leadership Academy, Neeru leverages her passion, entrepreneurial experience, and effective business coaching skills to help her clients achieve organizational, personal, and professional growth. With over 13 years experience as an entrepreneurial coach, she leverages thousands of hours of Mindset Coaching to facilitate entrepreneurs and executives on their path to their unshackled potential.
From startups to established businesses, Neeru's straight forward coaching approach is designed to empower business leaders to grow their organizational frameworks and business processes, as well as personal and professional skills. Throughout their individual and group coaching sessions, Neeru's clients learn to build and run scalable, sustainable businesses. In fact, she has successfully helped several clients transition from the early stages of their business to reaching their next levels of growth and development. Additionally, Neeru has provided many of her clients with the mindset, skills, tools, insight, and decision making processes needed to secure capital funding (debt and equity).
Neeru is passionate about social impact, and has coached dozens of social entrepreneurs to develop systems to scale their businesses. Her clients have included Bill and Melinda Gates Foundation, World bank, Local and International foundations, government agencies, and everything in between. She has worked with universities (to include SP Jain School of Global Management) and development agencies (such as UNDP) to establish women's leadership development programs with great success.
Additionally, Neeru successfully bridges the gap between the landscape of academia and the business world through her teachings as an adjunct faculty for various business schools. She is particularly proud of her work facilitating Executive MBA students Leadership, Entrepreneurship, and Innovation. Through her work, Neeru has successfully implemented entrepreneurship programs within two of the regions leading business schools – University of Dubai and Murdoch University, Dubai. These programs help young entrepreneurs to develop innovative scalable business plans, with a roadmap for accountability and execution.
Neeru is a natural networker and is a member of the Business Network International (BNI) Local Leadership team in the UAE. As a member of the local training team, she helps business owners learn how to grow their businesses through successful referral marketing.
Neeru is a certified Co-Active Coach, and is recognised as a PCC (Professional Certified Coach) by the International Coaches Federation. She is a lifelong learner and completes a new training/ certification every year to enhance her work.
Seema Raghu
Life Coach
Seema is a student of life with a compassionate passion for seeing others grow.
A multicultural life journey where she has lived and worked in 3 continents and brought up 3 daughters along the way has shaped her deep understanding of human relationships. A marriage that is older than many countries with a partner now a friend.
Originally from the Silicon valley of India - Bangalore - Seema obtained a Postgraduate in psychology and pursued her Mphil at the prestigious NIMHANS college and spent some time in clinical counseling and child psychology and education.
Seema then decided to cut her teeth in the corporate world joining a major retailer. Starting as consultant on team dynamics and organisational development she went on to head their marketing department for a number of years. They still fondly remember her as the “Green warrior” for launching their sustainability movement. Wanting to do more Seema then branched out as an entrepreneur and co-founded a high end edutainment chain for toddler development. During this 10 year journey she oversaw strong expansion and managed a multi national team in 3 countries.
Currently with Marya Leadership Academy as a Coach, Seema focuses on the Wisdom of the Enneagram, and works one on one with our one-year coaching clients to deepen awareness of self, become aware of self defeating behaviours, and facilitates massive shifts that impact their lives, fulfilment, alignment to purpose and their Business results.
She is an avid life/art enthusiast and her passions are many gardening, art and making other handcrafts. She is a people enthusiast and enjoys every individual and their diverse gifts.